PROFILE

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Gina Wessels
Strategic Digital Marketing Consultant

Biography

As a strategic digital marketing consultant with over 17 years of global experience, I work with companies to help define and build their marketing strategies, developing and supporting them within their digital transformation. My experience spans across a range of industries including luxury hospitality and travel, airline, restaurant and catering, green coffee, wine, agriculture, pharmaceuticals and telecoms. Notable clients include Google, Shell, GSK, Estee Lauder, Syngenta, and Groupe SEB.

My experiences have shown me the importance of bridging theory and practice with tangible examples, including industry best practices. I’ve trained over 10,000 people face-to-face and online, and I have been a Google Digital Academy partner for over four years, specializing in modules such as Brand, Mobile, Programmatic, and the Executive Leadership Transformation labs. I’ve recently been selected as one of the 13 consultants to join Google’s Master Faculty.

Originally from South Africa and having spent a good part of my life learning to ski in the Colorado Rockies and learning to dive in the Dubai desert, I’m now settled in the English countryside with my family and pets. When I’m not working, I like to spend my days outdoors: horseback riding, camping, cycling, swimming in the river and enjoying a good South African barbeque. I also love cooking and have a particular penchant for a good glass of red.