Home Team Carolina Tafalla

Carolina Tafalla


I’m a helicopter creative with experience in account management, strategic planning, creative coordination, and art buying for advertising, communications, and events. 

As a Senior Account Manager at Mach Media, I am accountable for bringing high-quality projects to our clients, on time and within budget, as well as managing the creative process to make sure our creativity is pushing the boundaries beyond our customers’ expectations.
Prior to joining Mach Media, I worked for international agencies managing international accounts as well as pan-European advertising campaigns. In addition to that, I have also acted as a consultant for a number of clients offering creative services and event management. I have a solid background in cross-cultural communication as well as a global mindset as a result of having worked in Japan, Singapore, Russia, the UK, Angola and Continental Europe during my career. 
A variety of educational experiences have led me to my present position including a Master in Art and Culture Management, an Erasmus Master in Law and Economics, a Bachelor in Law, as well as design and fine art studies. Artistically skilled, I have a heart for the arts and a parallel career in participatory projects and the visual arts. Having worked at an agency for 20 years, I still enjoy moving around, meeting new people, and learning something new every day: different businesses, sectors, trends, ideas, and the drive to keep on creating and innovating.
Madrid born. World raised. Antwerp-based


English, Spanish, French, Dutch and a good understanding of Italian and German.