Nicoleta Koronia

Consultant

Biography

As a brand strategist, I help companies understand their customers at a deeper level not just who they are, but what drives them, what challenges them, and how they make decisions. I specialize in customer research and strategic insights: developing personas, mapping journeys, and uncovering the patterns that reveal what customers truly need. My approach combines analytical rigor with curiosity, conducting stakeholder interviews, synthesizing behavioral data, and transforming complex information into clear, actionable strategies. Whether working across international markets or facilitating workshops, I focus on moving companies from assumptions to evidence-based strategy. Capturing the insights, connecting the dots, and turning them into recommendations that don't just inform, but drive real business impact.

Languages

English and Greek