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Jun 6, 2015
Don’t Overlook Speaking Opportunities
Speaking opportunities can be hard to come by. There is a lot of competition for a limited number of slots. The required abstracts can be quite long and detailed and are often due 6 months (or longer) before the event. In addition, events come and go and are difficult to track. Add to this that […]
Jun 4, 2015
How Relevant Are Press Releases?
Press releases used to be a cornerstone of any PR strategy. But today they are similar to a fax machine. In other words, not unheard of, but certainly anachronistic. At least they are for many PR professionals. I spend a good deal of my time speaking to companies about their needs for PR and marketing. […]
Jun 2, 2015
Mach Media Expands Staff, Announces New US Headquarters in Washington D.C.
Mach Media, a division of Across Group, has announced the expansion of its global communications consulting network with the opening of a new US headquarters in Washington D.C. Mach Media is a results-driven agency of marketing communications consultants, content developers, project managers and PR professionals. The company is based in Ghent, Belgium. The new office, […]
Jun 1, 2015
The Mach Media Intern Experience
Name: Julia From: Dortmund, Germany Internship: Mach Media Function: Marcom Project Assistant Mother tongue: German Working language: English City: Ghent, Belgium What I did on the job: Doing this internship, after already having done a semester abroad, was another great opportunity to experience an international environment; this time in a different context and a different country. I am currently studying Communications & […]