Year: 2018

Year: 2018

Dec 16, 2018

Standing Out in the World of Business Aviation Stock Photos

The classic definition of the stock photo is long dead… Business aviation enthusiasts and companies are seeking more original and quality imagery instead of the typical Shutterstock images. Sites like Pexels and Unsplash give content developers a constantly-updated stream of unique imagery that suits their changing needs. But these are not the same stock photos […]

Nov 25, 2018

Recipes for Success: Thanksgiving Stuffing

by Colleen Jolly Ingredients (Serves 4) 1/2 sticks unsalted butter 1 pound ground sausage (mild, medium, spicy – your choice!) 3 cups chopped onions 2 cups chopped celery 2 tablespoons chopped fresh sage 2 tablespoons chopped fresh thyme 1 5-ounce container or bag baby spinach leaves 12 cups, ~1-inch cubes day-old bread (any kind, challah […]

Nov 20, 2018

“What do you want me to do?”

The term “engagement,” as in “engaging your audience,” has become a huge buzzword in modern marketing. We want our audience to engage with our content. But what exactly does that mean to our company? In our industry? And specifically, for this campaign? Understanding your overall company or business goals is a good first step to […]

Nov 10, 2018

Recipes for Success: Walnut Crescent Cookies and Maryland Crab Cakes

by Kaitlyn Shields Walnut Crescent Cookies Serves: 6 dozen Cook Time:  15 minutes Ingredients 1 cup butter 6 heaping tablespoons confectioners sugar 1 ½ teaspoons water 2 teaspoons vanilla 2 cups flour 1 cup chopped walnuts Instructions Cream butter and sugar; Add remaining ingredients and mix; shape into ½ inch balls and then into crescent […]