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Dec 20, 2016
The Mach Media Intern Experience of Astrid Benoit
Name: Astrid Benoit Internship: Mach Media Function: Management Assistant Native language: English & Dutch Working language: English City: Ghent, Belgium In order to complete my studies – a bachelor’s degree in Business Management with a major in Marketing – I first had to do an internship of three months. That happened to be here at Mach Media. For my first day, […]
Dec 19, 2016
Press Release: New Owner for International Business Aviation Publication FlyCorporate
16 December, Brussels, Belgium. International marketing communications consultancy Mach Media announces the acquisition of its business aviation publication FlyCorporate by Nick Klenske. Effective 1 January 2017, FlyCorporate and its related properties will be owned and operated by Nick Klenske, current Editorial and Publishing Director of FlyCorporate, as FlyCorporate Media. “We’re really pleased that, after a long […]
Dec 5, 2016
Case Study: The Human-Centered Design Approach
Now that you know what Human-Centered Design is, the value it can add to your business and what the 5 phases of the HCD process are, you’re probably curious to see an example of HCD in practice: SITUATION A leading U.S. university’s African studies center was faced with the challenge of “how might we” transform a 70-year-old colonial-style partnership to one […]